초복 그리고 백종원..'영업 비밀...' image

선심 마케팅.."본인은 이문 취하고 상대에는 횡재 느낌 주기도_고마워 해" image

프레임 던지기.."상대를 틀에 가둬 옴짝달싹 못하도록_전투 하나에 이기고 전쟁 질 수도" image

정글 인식하기.."현실은 '힘의 논리' 관통할 때도_약육강식․적자생존" image

접두어 '힘'.."상황 강조하고 전달력 높이고_반대 접두어 붙이기도" image

'처음' 효력.."첫 번째는 각인 효과 커_‘첫’ 상시 활용도" image

'면피'.."책임회피 수단이자 비판의 방법_양면성도" image

'탄력' 대응.."기계적 일처리는 쇠락 자초_융통성 필요할 때도" image

순간 센스.."순간순간 적확한 언행 여부, 결과는 큰 차이" image

'동전의 양면'.."빛이 있으면 그늘 있어_순기능.역기능, 효과.역효과 공존" image

퍼센트로 분석하기.."정의․불의 1~100% 계산하기도_'공칠과삼' 분석도" image

피해 드러내기.."상대방 관심․걱정 유도" image

'낙인' 간파하기..딱지 붙여 폄훼_'주홍글씨(A)도 새겨' image

이유.원인 설명해주기..상대방 수긍하고 이해의 폭 넓어져_'관계도 매끈' image

'원인․현상․전개․결말․파장'..'씨 뿌리고-물 주고-수확 하고'_"거꾸로 봐야 할 때도" image

조급함 떨쳐내기.."다급해지면 '헛발질'_실수도 '와르르'" image

정곡 찌르기.."핵심 못 짚으면 겉돌 수도_승부 관건" image

참고 넘어가기.."흘려 넘겨야 할 땐 넘기기도_괘념하면 이상해질 수도" image

경우의 수 상정하기.."미래 발생 가능한 사안 염두_시뮬레이션 작업도" image

모드 전환하기..태도나 자세 전환해 목적 관철_'분별력이 경쟁력' image